A Perfume Made Personal

Your Scent. Your Way.

Begin with a By Isra fragrance you love, explore recommended pairings, and blend your favorites to find your perfect combination. Choose your concentration, name your creation, and watch your 50 mL perfume come to life.

Create Your Own Perfume experience at By Isra New York
The Experience

Create Your Perfume

A private, guided fragrance experience where you create a personal composition from selected By Isra New York fragrances.
45 Min.
Guided Experience
50 mL
Perfume Bottle
20% · 30% · 40%
Concentration
01 CHOOSE Begin with your fragrance ×
Select the By Isra fragrance you want to use as the foundation of your creation.
02 BLEND Discover your combination +
03 PERSONALIZE Make it yours +
Create Your Own Perfume
$35 EXPERIENCE FEE
Due at booking
+ Price of your 50 mL perfume bottle
20% Concentration
Eau de Parfum
$54.99
30% Concentration
Parfum
$64.99
40% Concentration
Extrait de Parfum
$74.99
Due at the end of your experience
Cancellation Policy: The $35 experience fee is fully refundable with at least 24 hours' notice. Cancellations within 24 hours and no-shows are non-refundable.

OUR PHILOSOPHY

Perfume, Made Personal.

01

Guided

Personal guidance helps you discover combinations that feel naturally yours.

02

Crafted

Your perfume is blended and prepared individually during your experience.

03

Personal

Choose your composition, concentration, and name to create something uniquely yours.

04

Made in USA

Each creation is individually prepared with care, precision, and intention in the USA.

Every creation is guided by you, crafted with us, and made entirely your own.
Your final formula is saved for future use,
so you can recreate and reorder your personal fragrance whenever you wish.

VISIT US

Our Ateliers

2 ateliers and growing. Appointments recommended.

BY ISRA
NEW YORK

The Main Atelier

Staten Island, New York

The Main Atelier

Home of By Isra New York

7 Levit Ave.
Staten Island, NY 10314

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BY ISRA
NEW YORK

Mobile Atelier No. 1

Brooklyn, New York

Williamsburg

Inside Artists & Fleas Market

70 N 7th St.
Brooklyn, NY 11249

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Klodian Abazi, Founder and Creative Director of By Isra New York

A Note From Our Founder

“Fragrance should feel personal. At By Isra New York, we guide you through the creative process, but the final composition belongs to you — shaped by your taste, your choices, and your story.”

Klodian Abazi

Founder & Creative Director · By Isra New York

Frequently Asked Questions

Before You Create

Everything you need to know before creating your own perfume with By Isra New York.

It is a guided fragrance experience where you begin with a By Isra New York fragrance, explore recommended pairings, and blend your favorites to create a personal composition.
Please allow approximately 45 minutes for your guided perfume-making experience.
The creative experience is $35, plus the price of your 50 mL perfume.
Your finished fragrance is prepared in a 50 mL (1.7 fl. oz.) perfume bottle.
Yes. Choose from three concentration levels: 20% Eau de Parfum (Light), 30% Parfum (Rich), or 40% Extrait de Parfum (Intense).
Not at all. We guide you throughout the experience and provide recommended fragrance pairings based on the scent you choose as your starting point.
No. The experience begins with selected By Isra New York fragrances. You then explore complementary pairings and combine your favorites to create your personal composition.
Yes. Naming your fragrance is part of the experience. Once your final composition is selected, you choose a personal name for your creation.
Yes. Your final composition is recorded and saved by By Isra New York so it can be referenced for future orders and visits.
Yes. Because your final composition is saved, your personal fragrance can be recreated for future orders.
The experience is currently available at The Main Atelier in Staten Island and Mobile Atelier No. 1 in Williamsburg, Brooklyn.
Appointments are recommended so we can dedicate the appropriate time to your fragrance experience. Select your preferred atelier and available time when booking.